Edwin Taborda

Edwin Taborda is Colombian. He studied International Business at the EAFIT University of Medellín and also Electronic Engineering at the University of Antioquia. He then did studies in Psychology, a Master's degree in coaching and executive studies in customer centricity with IMD in Switzerland.

He started his career in Insights at Procter & Gamble Colombia, Latin America and Globally and later continued it at Mondelez, Kimberly Clark, Electrolux in Sweden and currently resides in Paris, France where he works at L'Oréal.

He is passionate about Insights and analytical models, but also about brand building, innovation and the hope that we can always innovate towards a better future together.