Tracks Venues

In this session...

Tired of seeing the same tired tropes in advertising?

Get ready to rewrite the narrative! Join WACL President Nishma Patel Robb and a powerhouse panel of change-makers as they expose the truth about women's representation. Learn how to leverage authentic stories to captivate audiences and ignite unprecedented growth. This is your chance to be part of the movement that's transforming the advertising landscape.

Join WACL's President Nishma Patel Robb for a crucial discussion on the urgent need to transform the way women are portrayed in advertising. You'll hear from leading creators and industry experts who are driving change, showcasing real women and their stories. This panel will explore how we can collectively shape a new era of representation that truly reflects the diversity and power of women.

And why beyond the societal and moral imperative, authentic representation is critical to commercial effectiveness and success. The ability to effectively measure the impact of positive representation on campaign performance is essential to building a strong business case for change. 

We look forward to a dynamic conversation that will equip you with the knowledge and strategies to champion authentic representation in your advertising efforts. View Less

What You'll Learn from This Session...

  1. The reality of representation in advertising
  2. What is needed to deliver authentic portrayal in advertising
  3. How to measure representation and progress

Presented with


Speakers

Nishma Patel Robb President WACL
Lynne Deason Head of Creative Excellence, UK Kantar
Trina Nicole Dancer, Model & Digital Creator and CEO/Founder The Curve Catwalk

Event Details

Event Type Session

Track  Culture Unleashed