In this session...
This past year has seen sweeping shifts to how we live, work, communicate & shop. But what’s next? Which consumer behaviours will remain after Covid? How can we set up to succeed as brands & marketers in the long-term? Beth Horn, Head of Industry for Retail & Ecommerce at Facebook, will be joined by a number of leading brands to discuss the future of commerce: from discovering new opportunities of growth through the rise of Discovery Commerce, to the technologies providing experimental online shopping experiences.
What You'll Learn from This Session...
- Which audience behaviours are driving the future of commerce
- How can marketers set commerce brands up to succeed in the long-term
- How Discovery Commerce can work for brands
- What's next for the world of commerce