Cassie Schultz

As a Senior Strategist at Blue Moon Digital, Cassie specializes in Branding and Ecommerce Strategy for Display and Paid Social clients. With over ten years of experience in the digital space, Cassie has worked on clients like Reebok, Bliss, Diesel, and GH Bass, drawing on agency and publisher-side experience from her tenure at CBS and iHeart Media. At BMDi her work focuses on leveraging data to inform audience strategy, introducing tactical innovations to her teams, implementing best-in-class testing strategy, as well as mentorship of up-and-coming marketers. Cassie believes digital innovations solve real-world problems, and is always exploring what’s new in digital media marketing to accomplish that.