Dr Rodney Collins

Rodney serves as the Regional Director - EMEA of Truth Central, the global intelligence unit of McCann WorldGroup. Committed to the agency’s founding Truth Well Told philosophy, Rodney is a leading member of a team dedicated to uncovering human truths to help pioneering brands make their mark in the world. As a Regional Director, Rodney designs, manages, and conducts global and regional thought leadership initiatives for the McCann WorldGroup network.

As an anthropologist, Rodney promotes an appreciation of human practice-in-context and holds a strong commitment to the principles of immersive participant-observation to discover deeper truths. Rodney has field experience in Europe, North & Central Africa, the Middle East, and North & Central America.