Richard Downey

After a successful career in magazine publishing, Richard made the substantial leap into the world of mobile by joining at Fetch as one of their first employees. As Business Development Director Richard was part of the team that brought key accounts such as William Hill, eBay and Debenhams to the fledgling agency. In 2013 Richard joined The Specialist Works to found their mobile division. Since then Richard has built a strong team of mobile experts and worked with dozens of leading mobile brands across a range of mobile marketing disciplines ranging from app store optimisation to app acquisition and retargeting ad campaigns. Most recently Richard has been at the forefront of The Specialist Works’ ground breaking work bringing together optimisable TV buying with the tracking and attributable web and app response metrics.