Craig Tuck
Having spent 18 years in the media industry Craig Tuck now heads up the Sales division for RadiumOne, a leader in programmatic advertising, helping brands unlock the value of sharing, the most powerful signal through which to reach your next customer.
Spending the early years of his career in B2B publishing, Cinema, and then moving on to site representation business Lycos, and major digital media brands IGN, Mypace and AskMen working for a division of NewsCorp, Craig has now ‘found his home’ in programmatic martech. Fascinated and motivated by helping clients reach their next customer, he thrives on creativity around audience, and helping brands respond to customers in a way that resonates in this new age. No longer is a silo’ed approach good enough if results are expected, those silos need to come together as one system and RadiumOne helps brands and agencies understand and activate that system in an efficient and impactful way.