Dr Dimitrios Tsivrikos is an established academic and practitioner in business and consumer psychology at the University College London. His research, teaching and consultancy work focuses on retail marketing, brand communications and behavioural change.
As a chartered psychologist he has designed and directed numerous innovative research projects to unveil consumers’ behavioural patterns and uncover customer retail experiences related to advertising, on-line & in-store promotions and packaging preferences.
He has held a number of international research fellowships and has published widely on psychology and business oriented subjects, with articles appearing in various academic periodicals and in a number of FMCG, fashion, and marketing industry reports.
Dimitrios is a leading broadcaster on consumer behaviour/psychology and a frequent guest on the BBC, SKY NEWS, Channel 4 and acts as a scientific consultant in various periodicals such as Esquire, The Guardian and The Sunday Times.
Dr Dimitrios Tsivrikos Job Title Consumer Psychologist Company UNIVERSITY COLLEGE LONDON Connect via
