Mindshare and Maido unite strategists and creative technologists from across the industry for a week- long hack. Participants will collaborate to produce creative tech solutions tackling an issue close to our hearts: homelessness in London. Advertising Week Europe Delegates will then vote for the one we’ll make happen in a big presentation on Thursday. Today, we want you to help us package up our ideas ahead of the big vote tomorrow. Wine, beer and nibbles as usual.