Matthew Tod

Matthew Tod is a Partner within the Consulting division of PwC, leading the company’s Digital Intelligence.

Before to joining PwC, Matthew was CEO of Logan Tod & Co, Europe’s leading online performance and optimisation consultancy. PwC acquired Logan Tod & Co in March 2012 to spearhead its digital analytics growth and enhance its strategy and consumer offering.
Specialising in revenue growth and digital transformation, he works mainly in the retail and consumer sectors helping clients adapt to the digital age.

Twitter: @logantod