Sébastien Debon

Sébastien has more than 16 years of experience in Marketing & Digital Communication, predominantly on international brands such as American Express, IBM, Cisco, SAP, Nestlé, Kraft, Groupe SUEZ and Total. His expertise includes Digital strategy, CRM strategy, Integrated Marketing & Communication, Brand Strategic Planning in B2B and B2C markets, E-reputation & Digital Influence, Corporate Communication and Digital Intelligence. Sébastien was previously Business Development Director for Kantar Media Compete in charge of the launch & business strategy for France and for 5 years was the 360° lead for IBM Europe, as well as France on digital marketing & communication activities which covered advertising, demand generation and internal & channel communication. He was also Business Director for FM Global in charge of local marketing & communication strategy and Senior B2B & Channel Communication Consultant for Ogilvy France.