A 10-year veteran of PepsiCo, Kate works across the North American portfolio of brands to identify new and emerging opportunities across publishers, platforms, and tech to better engage with consumers in new and creative ways. Kate is responsible for piloting and scaling new partnerships jointly across the North American Business Units and leverages their scale to drive significant value-add opportunities. In this quickly evolving media space, Kate is on point across PepsiCo North America disseminating emerging trends and embedding best practices.
In addition, Kate partners with the PepsiCo Labs Digital Tech Venturing team to identify and quickly deploy pilots with start-ups as well as driving content partnership and identify cross-portfolio opportunities for the PepsiCo sectors.
Kate Brady Job Title Head of Media Innovation & Partnership Development Company PEPSICO