Bringing 25 years of automotive advertising experience, Ken McCallum is the VP, Media Director – Automotive at Mediahub in New York and is responsible for the Acura Dealer Associations including TriAcura in CT, NY and NJ. While Covid upended the retail auto industry, causing a 70% decline in local industry sales in Q2, the TriAcura group has quickly recovered and is up 13% since reopening dealership and has made significant market share gains against core competitors, finishing #1 in competitive luxury share in August.
During his career Ken has also managed multiple automotive brands including Mazda, Cadillac, Hummer, Jaguar, Land Rover and Jeep.
Originally from MI, Ken has resided in the NY/NJ area for 20 years and now lives in NJ with his wife and newborn baby girl that also shares his April Fool’s Day Birthday.
Ken McCallum Job Title VP Media Director - Automotive Company MEDIAHUB GLOBAL