A career marketer specialising in financial services. I have worked for HSBC, Tesco Bank, first direct and Marks & Spencer Bank during my career.
I am driven by an interest in understanding what matters to people and communicating brands and propositions that deliver to their needs. I am particularly interested by the intellectual challenge of new ideas and business opportunities.
Currently Chief Marketing Officer for HSBC UK, I am responsible for the leadership of a marketing team who develop and deliver all HSBC, first direct and Marks & Spencer Bank marketing activity in the UK.