Josh McBain

Josh McBain is Consultancy Director at Foresight Factory. He has a proven track record of producing consultancy projects that have driven commercial growth, created extensive global media buzz and influenced government policy.

Josh has worked with industry bodies and leading global brands to produce numerous reports on the future of advertising, data and brand engagement. Alongside such work, Josh has written numerous articles on the topic for publications such as Marketing Magazine, Marketing Week, Retail Week and Data IQ. He also speaks regularly at Foresight Factory and client conferences on this topic and has taken part in numerous debates on the future of digital and brand engagement. Josh was previously listed as one of the 100 most influential people working in Big Data in the UK by Data IQ magazine.