Alex Amado

As VP of Experience Marketing at Adobe, Alex Amado is responsible for creating and delivering compelling experiences that reflect Adobe’s brand (recently ranked Interbrand’s 39th most valuable) and build demand for Adobe products. He leads an award winning creative team, an in-house media agency, and a world-class events organization – all dedicated to the principle that Adobe’s brand is built through great customer experiences and effective demand generation.

Alex has been with Adobe since 2005, and prior to that he worked in many roles, including web architect, comic book writer, publicist and marketing operations specialist. He holds an MBA from the Wharton School and a BA from the University of California at Berkeley. He lives with his wife and son in Oakland, California.