Dr. Alessandro Comai

Dr. Alessandro Comai is an Associate Professor of Marketing at the International University of Japan (Japan). He holds a PhD in Marketing from ESADE business school and an MBA. He has been teaching marketing since 2003 and has more than 20 years of professional experience in marketing related activities working with global European and LatinAmerican organizations. His main interest is in Digital Marketing, Open innovation and Marketing Intelligence. In addition to research, he has developed marketing tools, such as the Website DX Analysis Tool, Digital Marketing Maturity Model, World-class CI Function model, among others. He has given dozens of seminars and workshops all over the world.