In this session...
The communication process between brands, enterprises, and consumers, and the marketing environment are evolving even faster and getting even more diverse in our daily lives.
In this uncertain situation, expectations for creativity and design seem to get higher than ever before.
In this session, professionals from the companies with in-house creative organizations will sit together and share their stories of the latest issues and challenges based on their real-world cases.
What You'll Learn from This Session...
- role and significance of in-house creative team
- role of creative functions and challenges in the era of digital transformation
- strategic alliance with and expectations to the industry partners
