Join experts from FuboTV and AppsFlyer as they discuss:
• An introduction to the TV & OTT viewing landscape, usage breakdowns, and key definitions
• An overview of the top CTV players, media partner categories and measurement strategies
• Best practices for CTV buying & measurement, how this complements growth tactics across mobile and web, and other key learnings from fuboTV
• A deep dive on CTV measurement and optimization strategies from AppsFlyer
Brian Quinn
US President & General Manager
AppsFlyer
Vincent Eterlet
Director of Digital Marketing
FuboTV
Mike Shields
Founder
Shields Strategic Consulting
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