Hey, We Could All Use A Laugh


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31:05

Mapping the Journey: TV's Tomorrow in a Streaming-First World


Presented in Partnership with the National Comedy Center It’s never been easier to filter and flow comedy out into the world. Today’s flexible and fast-paced media landscape has upended traditional forms of content creation. Comedians are forging direct, immediate bridges with their audiences on social media, talking back to the 24-hour news cycle in real time, and generating material at an unprecedented pace for their binge-watching fans. Comedy is at the vanguard of social change, political discourse, and stylistic experimentation. How are these new avenues for content creation, and the influx of pioneering, diverse voices emerging on these platforms, continuing comedy’s long-held legacies of artistic innovation, empathy building, and speaking truth to power? Join us on the Advertising Week stage as pace-setting, multi-platinum-selling comedian and National Comedy Center Advisory Board member Jim Gaffigan and Journey Gunderson, Executive Director of the National Comedy Center, sit down with Chief Creative Office of TBWA New York Group, Chris Beresford-Hill, to discuss the role of comedy in society, in advertising, and in our lives today. Come for the wisdom. Stay for the laughs.
Jim Gaffigan Comedian, Actor, Writer, and Producer

Journey Gunderson Executive Director
National Comedy Center
Chris Beresford-Hill CCO
TBWA\Chiat\Day New York


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