As the world gets smaller and our collective challenges become greater how can the global sports platform be used to effect positive social change and what role do million-dollar sports franchises, teams, star athletes and brand partners play if any? AEG, LA Kings and Dignity Health discuss how brands and rights holders can engage in a meaningful way through partnerships with purpose and why it makes both dollars and sense.
Josh Veilleux
Senior Vice President, Global Partnerships
AEG Sports
Jennifer C. Fagnani
Vice President, Marketing & Communications
Dignity Health Southern California Division
Kala Polman-Tuin
Director, Global Portfolio
AEG Global Partnerships
Katie Pandolfo
General Manager, Dignity Health Sports Park
AEG