From Inspiration To Action: How Visual Discovery Delivers ROAS

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Future of Measurement with Laura Manning, VP of Measurement at Lucid, a Cint Group Company

Visual discovery on the Pinterest platform is inspiring millions of monthly Pinners to create a life they love and CPG brands should take notice. How does visual discovery map against in-store CPG sales? What factors should CPG brands consider in their ad campaigns on the platform? Join Pinterest’s Andrew Knoop, Partner Measurement & Insights, and James Yoon, Head of Partner Measurement & Insights, in a revealing talk with Lisa Kerins, VP Publisher Sales and Consulting at NCS.
Lisa Kerins Vice President, Publisher Sales and Consulting
James Yoon Head of Partner Measurement & Insights - CPG, Automotives, Restaurants, Media & Entertainment in the US
Andrew Knoop Partner Measurement & Insights, Food & Beverage CPG, Grocery Retail Vertical Lead, U.S.

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The Fundamentals of Insight

5 Videos, 2 hrs