Started in a college apartment at Cornell University in early 2011, three lifelong friends and roommates created a satirical blog geared towards college students to comment on female Millennial perspectives amidst the rise of “bro” culture. Driven by observations of their female peers, Aleen Dreklser, Jordana Abraham and Sami Sage created one of the first digital native brands to exist on Instagram, Betches. Today, the company has built a community of 45M and continues to evolve and mature with its loyal audience.
Samantha Sage
Co-Founder & Chief Creative Officer
Betches Media
Jordana Abraham
Co-Founder & Chief Revenue Officer
Betches Media
Joelle Garguilo
Emmy-Winning Reporter
NBC’s New York Live and Weekend TODAY Show
