It's no secret that the Duopoly is no longer, but who would have guessed that it would be broken up by a massive eCommerce platform? From the brand-safe environments to the powerful, intent-based shopper data, brands across the spectrum are reaping the benefits of engaging their consumers where they shop Learn from leading brands how they harness the power of commerce marketing to drive awareness, consideration and intent.
Nicole Perrin
Principal Analyst
eMarketer
Scott Kelliher
Head of Brand Advertising and Partnerships
eBay Advertising
Andrea Derby
Director, US Advertising & Global Brand Management
UPS
Alisha Wilmoth
Director, Media Partnerships
ALSAC/St. Jude Children’s Research Hospital
Chris Merrill
SVP, CMO Direct to Consumer
Synchrony