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AWExplains: The Metaverse

Data, technology, creativity, and empathy have collided. The empowered consumer wants a brand that is ethical, yet also convenient. People are willing to share DNA for family trees, yet data privacy remains in headlines daily. The prominence of social-media, only outweighed by the rise of misinformation. Technology once feigned to end human innovation, is now be leveraged to harness human potential.
Julie Arbit Global SVP, Insights
VICE Media
Alison Murphy SVP, Ad Innovation
The New York Times Company
Patrick Harris Vice President, Global Agency Development
Jeremy Cornfeldt CEO
iProspect US

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