The future you’ve been promised is finally here at scale…audience-based planning is now available for TV! The question for brand marketers and their agencies is: “How do I make the most of this?” In this lesson, we’ll cover everything you need to know to successfully integrate audience based-planning into your overall strategy. Don’t miss a live sneak peek of Ampersand's new audience-based planning platform using true viewership insights.
Kalyan Lanka
VP, Product Management
Ampersand
Ed Davis
Chief Product Officer Advertising Products
OpenAP
Philip Smolin
Chief Strategy Officer
Amobee
Danielle Seth
VP of Business Development
Ampersand
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