Purpose Marketing: How do Centennials Think?

28:17

Building Trust and Relevance with Conscientious Consumers

* How brands see the centennial generation and what they are doing to communicate with them? * What makes a brand a champion?

Cesar Medina Director of Maketing, VIM & Trade MINISO Mexico & Latam.
Miniso

Raul Ferraez CEO of Líderes Mexicanos Magazine y FCO Group
FCO

Alex Bukstein Head of Marketplace
Mercado Libre

28:17

27:47

30:10