Customer expectations are getting higher, the need for personalisation combined with digital transformation across the industry is presenting new challenges for both brands and agencies. In this panel, we will ask the question: "How will the new challenges facing brands and agencies evolve, define and transform the Agency Brand relationship?". Adobe brings together an expert panel from both Agency and Brand side to discuss.
Phil Duffield
Managing Director, Adobe Advertising Cloud EMEA
Adobe
Alex Steer
Chief Product Officer
Wavemaker
Kitty Poole
Marketing Director
Doddle
Chris Swarbrick
Head of Technology
Omnicom
Sonoo Singh
Associate Editor
The Drum