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27:08

Changing Consumer Behaviors: Exploring the US African & Black Diaspora


Putting profit and purpose on an equal footing. In this special session, Havas London will explain what it means to be a B-Corporation and why it’s not just in the work we make, but in how we work; how we think and behave that will dictate the impact we have on the world around us. We’re not just being worthy - long-term if you don’t sign up to being a new, more humane business; you won’t survive the political activism that is driving a new generation of marketers. And the best clients won’t hire you. Featuring journalists Bryony Gordon and Jeremy Lee, alongside Mark Cuddigan, CEO of Ella's Kitchen and Xavier Rees, CEO of Havas London.
Xavier Rees CEO
Havas London
Mark Cuddigan CEO
Ella's Kitchen
Byrony Gordon Journalist

Jeremy Lee Contributing Editor
Campaign


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