Take part in a world first* with the advertising industry’s own Turing Test. Man and Machine will be pitted against each other and you the audience can play spot the difference.
Games aside, this session will also outline cutting edge case studies from clients that have all embraced AI to work alongside agencies and deliver award winning creative ideas.
*probably!
Sarah Golding
President
IPA
Nigel Gwilliam
Director of Media Affairs
IPA
Alex Collmer
Founder and CEO
VidMob
Alex Newland
Co-Founder and Director
Visual Voice
Mike Dodds
Global President
Proximity
Mark Boyd
Co-Founder
Gravity Road
Roxy Cameron
Marketing Lead
Phrasee
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Mapping the Journey: TV's Tomorrow in a Streaming-First World
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The New Streaming Experience: AMC+ and the Final Piece of the Ad-Supported Puzzle
28:18
Achieving Advertising Success in the Vibrant (and Fragmented) CTV Landscape
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