The marketing and advertising industries have their finger on the pulse is happening in our culture. The onset of a global pandemic changed the needs, habits, and behaviors of consumers practically overnight. In addition to the abrupt changes of day-to-day reality regarding health concerns and new societal norms, all lines of business were forced to reassess plans for 2020 as ad spends and strategies were pulled back (or bulked up) and tonality was retooled.
Ramon Soto
SVP Chief Marketing & Communications Officer
Northwell Health
Ken McCallum
VP Media Director - Automotive
Mediahub Global
Ed Renicker
CEO
New York Interconnect
Stephanie Sherman
Senior Vice President, Marketing
Draft Kings