Pornrupted: What brands can learn from the adult industry

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Cultural Icon: In Conversation With Emilio Estefan

Porn — the oldest industry in the world, yet pioneering through the ages. As the Internet's first real disruptive industry, it has catalysed the development of real-time credit card verification, video on demand, SEO and enabled broader bandwidth. It’s safe to say, what happens in porn, soon happens in advertising. And just as the conversation in advertising is focused on doing good, fair trade and woke-washing, a similar discussion has been raging for years in the adult industry.
Kerrie Finch Founding Partner
Kate Isaacs Senior Research Executive & Founder
Jennifer Lyon Bell Founder
Blue Artichoke Films
Mark Hassell Head of Marketing & Partner

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