Jennifer Plumer

Jennifer Plumer is an award-winning marketing leader who brings 20 years of well-rounded experience and a proven track record across all marketing disciplines within the life sciences technology and healthcare industries.

Joining Medidata in 2016, Jennifer is responsible for leading the global marketing strategy and execution for Medidata and the life sciences sector. Driven by a passion for developing cross-functional marketing strategies, she has developed centers of excellence, operating models, and frameworks that have led to increased impact in the market and greater synergies across marketing teams, channels, and tactics.

Jennifer has been recognized for her marketing initiatives, including Forrester’s 2022 Marketing Program of the Year Award for her strategic work establishing and implementing the audience framework and marketing levers across the marketing discipline. As well as a 2022 Global ACE Gold Award by the ANA for Medidata’s Solve the Impossible brand campaign.