In this session...
The NBA has been exploring and using Web3 technology for several years. Using NFTs, blockchain and metaverse technology linked with AR/VR, the NBA has successfully moved the needle in creating a better experience for fans.
What You'll Learn from This Session...
- How the NBA has transitioned from cost centers to revenue generators.
- Reimagined seat licenses and repositioned sports collectibles.
- Brought the NBA to life in the Metaverse with innovative tech.
