In this session...
Curious about what winners in the marketing game do? They genuinely understand people and create experiences their customers love. This is customer intelligence, delivering growth for brands and turning marketers into winners. It’s simple in principle, but turning technology and data potential into actual performance is hard. Join Stefana Rusu, SVP of Marketing at Acxiom, as she dives into why customer intelligence can be a game changer for marketers.