In this session...
Today's consumers expect a seamless, enjoyable shopping experience from marketers and retailers. Collaboration will be the key to creating experiences that not only deliver on those expectations but also foster loyalty through unique integrations that bring convenience and joy. This session will cover how marketers can create engaging and cohesive experiences through partnerships to meet consumers however they choose to shop.
What You'll Learn from This Session...
- Learn how retail media can be a component of a “one retailer” experience that delivers joy and convenience to consumers.
- Get insight into how digital and in-store activations complement each other to create connectivity and drive engagement.
- Hear examples of collaboration between retailers and marketers focused on delivering unique and seamless experiences that lead to impactful results.
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