Tracks Venues

In this session...

In today's ever-evolving marketing landscape, it's time to challenge the traditional metrics that have guided decision-making for years. Join us for a thought-provoking session that explores the imperative shift from old, outdated metrics to the power of experience metrics in the world of marketing.

What You'll Learn from This Session...

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Presented with


Speakers

Dana DiGregorio Global Managing Director MESH Experience
Matt Scheckner Chairman Advertising Week

Event Details

Event Type Session