In this session...
As our physical and digital worlds continue to blur, our audiences have become savvier than ever before. That means our marketing and ad campaigns need to be genuinely inspiring to break through. Join this exciting panel to learn and explore how mixed reality experiences are enabling deeper connections between brands and consumers to better utilize paid talent, ambassadors, influencers, etc., to create a compelling omnichannel experience.
What You'll Learn from This Session...
- What enables successful partnerships between athletes and brands in a web2.5 world.
- Scaling good creative and in store experiences through new technologies.
- The value of testing mixed reality shopping experiences early and often.
- Maximizing your campaign budget with virtual content creation.
- Efficient campaign creation through virtual content creation.
