In this session...
A rapidly evolving digital entertainment landscape is inspiring talent to embark on new and bold journeys – designed to elevate personal platforms and brands. But, it’s no longer a spray-and-pray industry. It’s strategic, tactful, and at times, scary as heck.
Join Erin Ashley Simon, multi-media personality and co-owner of growing lifestyle brand XSET, as she delivers insights and anecdotes on how to navigate this deceivingly layered space, pioneer new ways to captivate audiences, and stay true to your values as a creator.
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In a swiftly transforming digital entertainment arena, today's talent is embarking on exciting and audacious ventures aimed at elevating their personal platforms and brands. This dynamic landscape has evolved from a mere "spray-and-pray" industry into one that demands strategic precision, meticulous tactics, and, at times, dares to venture into uncharted territory.
Enter Erin Ashley Simon, a multifaceted media personality and co-owner of the thriving lifestyle brand XSET. With her extensive experience, Erin Ashley Simon offers a compelling and insightful perspective on navigating this intricately layered digital space. She delves into strategies for pioneering innovative methods to captivate audiences effectively while emphasizing the importance of remaining true to one's values as a creator. In this interview, she shares valuable insights and captivating anecdotes, providing a roadmap for individuals looking to make their mark in this ever-evolving realm of digital entertainment.
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What You'll Learn from This Session...
- Content Strategy: Content creators must consider whether to focus on a niche or diversify their content and persona. Each approach has its advantages and drawbacks, so it's essential to align with one's goals and audience.
- Platform Influence: Platforms have a significant impact on content creation, shaping the way creators produce and distribute their content. Creators should assess whether being platform-agnostic or platform-specific aligns better with their objectives.
- New Platforms: Exploring and adopting new platforms can offer opportunities for creators, potentially impacting their branding and marketing strategies positively.
- Future Outlook: The future of digital entertainment and talent branding will likely continue to evolve rapidly. It's crucial for both creators and brands to remain agile and proactive in responding to changing consumer preferences and technology.
