In this session...
TikTok trends change fast. Innovative brands quickly adopt these trends and help shape them, actively playing a role in creating culture. How can your marketing team keep up and be part of this cultural movement? In this interview, Kale's CEO discusses TikTok SEO and how brands like Bubble, OLIPOP, Oura Ring and Free People win. Kale's platform automates and scales user-generated content, ensuring brands are at the heart of cultural conversations.
What You'll Learn from This Session...
- A brand can't do it alone. Invite your brand fans in to help you hop on TikTok trends.
- Successful pop culture moments are manifested by everyday people showing up in an easy, accessible way.
- Leaning into cultural moments imperative to win TikTok SEO. 74% of GenZ use TikTok as their search engine.
