In this session...
Delve into the dynamic intersection of athlete-driven content and modern brand partnerships with the "Athletes Unfiltered" panel. Join WNBA star and media maven, Chiney Ogwumike; Collin Castellaw of PlayersTV, the trailblazing athlete-owned media platform; and Kyle Robiskie from Beyond Meat as they discuss the evolution of sports marketing in today's digital era. Explore how athletes are shaping narratives beyond the court, the power of genuine stories, and the future of authentic athlete-brand collaborations. A must-attend for a snapshot into the future of sports branding where authenticity is key.
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