In this session...
For generations, the living room has been the central gathering place of American homes. No room captures more potential consumer attention than the living room, yet advertising opportunities have collapsed with the decline of broadcast TV.
This panel will bring together leaders from the most disruptive companies in the advertising and technology industries who are rethinking the living room and revolutionizing advertising on the biggest screen in the home.
Oh, and Telly will be giving away a few awesome free TVs, too!
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Join Ilya Pozin, CEO and Founder of Telly and the Co-Founder of Pluto TV, which introduced the world to Free Ad Supported Television, Mark Douglas, President and CEO of MNTN and Nicolle Pangis, CEO of Ampersand, for an engaging discussion about the future of consumer engagement on the biggest screen in the home.
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What You'll Learn from This Session...
- What is the future of TV advertising?
- How to win the fight for attention in the living room.
- How to bring performance to the biggest screen in the home.
- What is "zero party data" and how is it future proofing advertising and measurement?
