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In this session...

Join Tia White, General Manager for Artificial Intelligence/Machine Learning at Amazon Web Services (AWS), for a conversation with industry experts to discuss the transformative force of generative AI changing the advertising landscape. Then, learn where companies think generative AI will have the biggest impact on their businesses, from personalization and customer experience use cases to content and creative development.

What You'll Learn from This Session...

  1. Learn about the impact that generative AI is having on the advertising industry.
  2. Learn about advertising and marketing use cases for generative AI.
  3. Hear how an industry leader is leveraging generative AI to drive innovation at their company.

Presented with


Speakers

Tia White GM, Marketing Intelligence (ML/AI) AWS
Guest Speaker: Jay Pattisall VP, Principal Analyst Forrester
Vincent Yates Chief Data Scientist Credera

Event Details

Event Type Session

Track  AI & Web3