In this session...
Meet the marketing leaders who are creating competitive advantages as digital advertising evolves around new AI technologies, changing privacy dynamics and rising consumer expectations. Learn strategies for building the critical foundations that will make AI and privacy work for your business.
What You'll Learn from This Session...
- Leading insights and winning strategies to enhance customer connections, build trust and first-party data.
- How to approach signal loss and ways to create competitive advantages through privacy-preserving technologies and AI.
- Fueling better AI outcomes through stronger measurement.
