Tracks Venues

In this session...

Machine learning and AI models are powerful tools that can help advertisers supercharge their creatives and deliver increased ROI while targeting in a privacy-secure fashion. Now more than ever, marketers must seek to optimize programmatic trading and refine their creative delivery without having to divert their already strained resources. Join Yieldmo as we bring together expert brand and agency marketers to discuss overcoming challenges and successful strategies to maximize the impact of creative with machine learning models.

What You'll Learn from This Session...

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Presented with


Speakers

Lisa Bradner Chief Strategy Officer Yieldmo
Jack Politis VP, Programmatic Assembly Global
Joshua Lowcock Global Chief Media Officer Former UM
Gail Horwood Chief Marketing & Customer Experience Officer Novartis
Steven Feldman SVP, Director Publicis Media

Event Details

Event Type Session

Track  AI & Web3