Antonella Babino

Antonella is current Global Sustainability and Lifestyle Platforms Director.
She was born and raised in Buenos Aires and sfter graduating from Business School in 2015, she started her as a Global Management Trainee at ABINBEV Argentina, where to her surprise, she discovered she was a marketer.
She had various roles in Brahma, the biggest selling brand in Argentina leading workstreams on experiential, innovation, and digital creative and strategy. After delivering the first brand identity redesign project, she was promoted to become Country Manager of Stella Artois, brand that hurting greatly and found its way back to growth under her leadership, that same year together with Florencia Stonski she was Awarded the Cannes Lions Marketer of the year distinction.