Nicole Pellegrino

Nicole Pellegrino is the Director of TikTok Content & Strategy at Betches Media, a multi-platform media company for millennial women. In her role at Betches, Nicole leads content development, production, and audience engagement for TikTok, growing the Betches TikTok by 67% since her role in 2022. Prior to her current role, Nicole managed brand marketing and talent production for Betches and simultaneously hosted and produced the Betches Brides podcast, while growing the @betchesbrides Instagram to over 300K followers. Prior to joining Betches in 2019, Nicole led the social media team at MAKERSWomen (Verizon Media), spearheaded global social media strategy at Viacom/Nickelodeon International, and held various marketing positions at consulting firm Booz Allen Hamilton.

As a content creator, Nicole has amassed a following of 158K+ engaged fans across Instagram and TikTok and Instagram. To connect with Nicole, you can follow her on all social media channels at @nicolepellegrin0.