Alicia Tillman
As Chief Marketing Officer Alicia Tillman oversees Capitolis’ worldwide marketing and communications strategy to drive significant brand awareness, demand, and customer growth. Alicia Tillman is a dynamic C-suite leader with over 20 years of experience in global marketing, strategy, operations, and digital transformation in public and private companies. As a testament to her success, Alicia is a three-time Forbes Most Influential CMO in the World recipient. Most recently, Alicia served as CMO of SAP for four years. Reporting to the CEO, she led the global marketing organization of over 2,000 employees. She rebuilt the technology foundation to scale data, digital and demand generation capabilities, restructured the entire marketing organization and hired dozens of key leaders and contributors, developed the company’s brand story, and built an ecosystem of partners and cultural influencers to scale the brand. Alicia led SAP to become one of the 20 most valuable brands in the world.