Steve DeMain

As the Vice President of Engagement, Steve is responsible for programming and growth strategy on VIZIO’s SmartCast platform. His role includes oversight of editorial, VIZIO free channels, user engagement, sponsorships and branded content.

Steve has a passion for balancing user experience with revenue, having spent the past 15 years on the advertising and monetization side of content distribution platforms. Steve started his career at News Corp, which owned DIRECTV at the time, was an early Hulu employee and has held leadership positions at Vessel, Connekt and Conde Nast.