Michael Dunn

Michael Dunn is a senior leader with extensive experience building and executing award winning programs across entertainment marketing and music. With a background in brand strategy and account management, Mike has a proven track record developing innovative campaigns through artist partnerships, content creation, tour sponsorship and more. He currently oversees the team developing entertainment strategy for clients including Mastercard, Northwell Health and Cisco. Prior to joining Rogers and Cowan PMK, Mike managed campaigns for a wide array of brands including Nike, P&G, General Mills and Bose. He also held a senior role at Superfly developing brand strategies for music festival properties (Bonnaroo, Outside Lands). Mike lives in Hoboken, NJ with his family and ever-growing collection of concert posters. Mike has a deep understanding of pop culture and how to translate consumer insight into high impact sponsorship & event programming that drives true business results.